Influencers are the new public intellectuals: All About Women 2024
All About Women 2024 Festival Pass
•
1h 2m
Speakers: Hannah Ferguson, Mary Mcgillivray, Sisonke Msimang
Moderated by: Bri Lee
For a long time, the word 'influencer' conjured stereotypes of activewear and dubious hot takes. But it's 2024 and social media has well-and-truly revolutionised the public square. Today, the word influencer can refer to an activist or academic who shares short videos on TikTok, YouTube, or Instagram to explain complex concepts on niche subjects for a global audience.
From Substack to Twitter threads, podcasting to Patreon, there are many opportunities to monetise knowledge-sharing. What does it mean for women to be able to build audiences free from traditional gatekeepers? Or are the gatekeepers now just the shady algorithms of BigTech bros? Come along for a heated and hilarious debate with five very public, very intellectual influencers.
Presented as part of All About Women 2024 at The Sydney Opera House
AUSLAN and Live-Captioned
Duration: approx 90 minutes.